We all know the saying, “Imitation is the sincerest form of flattery.” You see it all the time in business: Amazon notices that All Birds sneakers are taking off, so they create a similar product for less money. You may have even gotten the idea to start your business from looking at an aspirational competitor.  […]

Caroline Powell 6 min read eCommerce

Selling online, regardless of the marketplace in which you operate, is one of the toughest businesses there is. Highly-qualified people with quality products and services all compete for the same shoppers, which makes conducting frequent competitive analyses an integral part of your strategic plan.  How can you stand out from the crowd? How can you […]

Brandon Checketts 7 min read Amazon Seller Tools

In 2019, the Prime Day sale sold more items than Black Friday and Cyber Monday combined. What is in store for Prime Day 2021?

Caroline Powell 11 min read eCommerce

The challenge that we as Amazon sellers face (rather, one of the many challenges that we face) is that our world is filled with noise, which makes it hard to discern who’s saying what and what’s worth listening to. This noise comes from the many Internet marketers, software companies, advertisers, and self-proclaimed gurus who are always telling us what we should do, why we should do it, and how working with them will make us a more successful seller. But what about the people who hustle hard and still fail? We never hear them sharing their stories, they come and go without anyone ever noticing. What makes the difference between success and failure in an Amazon seller?

Jeff Cohen 7 min read eCommerce

The Amazon Buy Box is special real estate given to an offer on an ASIN’s product page. The Buy Box solves the “too many options” problem by separating the featured offer from the other offers so that the buyer sees what Amazon deems the best deal (not always the cheapest). The Buy Box is an effective solution. It stands out and the offer featured there accounts for over 90% of purchases on Amazon. Needless to say, for Amazon sellers, having their offer featured in the Buy Box is enormously important.

Maria Navolykina 8 min read eCommerce

Since 2005, Amazon has been delivering products to its customers by way of its own package delivery service appropriately named: Amazon Logistics.  The service began as a pilot program more than 10 years ago in San Francisco, Los Angeles, and New York City, but has expanded to nearly every major city in the US. Now […]

Helen Golubeva 7 min read Amazon Policies

We’ve been rolling out a ton of new features to Seller Labs Pro that it can be hard to keep track. No matter the size of your business, these features are instrumental in helping you be successful and grow your business on Amazon. Here are six must-use features.

Caroline Powell 5 min read Amazon Seller Tools

Retail arbitrage has been a successful Amazon business strategy for years. It’s not uncommon to hear about someone earning a ridiculous return on investment in a short amount of time doing it. But retail arbitrage is facing more challenges than ever, like increased competition, inability to scale, and increased pressure from Amazon to prove supply […]

Maria Navolykina 13 min read eCommerce

Amazon continues to be the most dominant marketplace out there. With 150.6 million users as of September 2019, and over 54 million members in Amazon Prime, there are plenty of opportunities to explore if you are a seller. With a few improvements or small changes to your business, it’s easier than ever to capitalize on the Amazon customer base. Here are 9 proven winners.

Caroline Powell 11 min read eCommerce