If you’re an Amazon seller, staying ahead of the competition requires understanding how Amazon’s search algorithm ranks products. Over the years, Amazon has evolved from the A9 algorithm to the more advanced A10 algorithm, placing greater emphasis on organic engagement, external traffic, and customer experience rather than just sales velocity and paid ads. So, what […]
Amazon FBA can be a game-changer for sellers, offering Prime eligibility, hands-off fulfillment, and scalability. However, many sellers make costly mistakes that eat into profits, increase fees, or even lead to account suspensions. To help you succeed, we’ve identified the top 10 Amazon FBA mistakes sellers make—and how to avoid them. Many new sellers underestimate […]
Optimizing your product listings is one of the most effective ways to improve visibility and sales on Amazon. With millions of products competing for attention, sellers need to use strategic keyword placement, compelling copy, and high-quality images to stand out. In this guide, we’ll cover key strategies to optimize your Amazon listings to maximize rankings, […]
How do you choose keywords for Amazon? Replace “I think” and, “my gut says” with data-driven SEO research on Google & Amazon.
When it comes to making informed strategic decisions, having access to accurate data is a huge deal. Knowing how to interpret and implement these valuable assets is even more important. With that in mind, Amazon has made several updates to its Brand Analytics feature. Let's take a deep dive into the main metrics of the Amazon Brand Analytics Dashboard.
We’re right in the thick of it, the fourth quarter of the year and one of the busiest shopping seasons ever. With so many shoppers on the platform, that should also translate to a huge boost in sales for you as a seller. However, you must have the right strategy for your products to see that success. Let’s take a look at the key metrics you may want to keep an eye on this year to keep track of for the next one.
As inflation accelerates, it puts more pressure on consumer spending and changes online customers' shopping habits, posing new challenges to eCommerce store owners. This also rings true for Amazon businesses. To help merchants navigate their business risks, we put together seven main challenges that inflation has presented for Amazon sellers. Read on as we uncover key strategies to protect your profits in the face of a long-term crisis.
In this article, we are drilling into one of Amazon's most heavily guarded secrets - the ranking algorithm - to more clearly highlight the developments and vividly summarize the A10 algorithm's key components that you should consider to rank higher on Amazon.
Regardless of the quality of your products or your brand reputation, Amazon shoppers can’t buy what they can’t find. If your products aren’t showing in the first few Amazon search results, you’re quashing sales opportunities before shoppers even have a chance to see your goods, let alone consider them or compare them to similar products. This is why understanding Amazon search engine optimization (SEO) and having a strong Amazon SEO strategy in place is vital to getting your products found, displayed, and ultimately purchased.
AMZ Teardown: Product Listings that Beat the Competition originally aired live on Wednesday, May 19. Information shared was up to date as of that date. Selling on Amazon is a constant stream of competition. You’re competing with other sellers, competing for the buyer’s attention, competing for ad space… How do you ensure that you stand […]
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Effective Jan 17, Amazon announced their first FEE increases for 2023 and it is basically everything. Full details here. All exact % changes are noted as well.
In-depth video and blog post to follow. Subscribe to fee change updates here.
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