The Amazon Marketplace reigns supreme when it comes to sales. But strategic brands take chances off Amazon, especially when it comes to identifying and reaching target audiences who can really drive your brand forward. If you’re not promoting your Amazon products through influencer marketing, you’re going to lose out to your competitors who are. Check out our infographic to learn more about the rise of multiple marketplaces and how influencer marketing is driving sales.

Caroline Powell 4 min read Amazon Advertising

Merch by Amazon is probably the easiest and most risk-averse way to make money with Amazon. Seriously. Amazon has made print-on-demand T-shirts easier and cheaper than ever. In this post, you’ll discover how you can reach millions of customers all over the globe with no upfront costs selling your designs as Amazon products. Merch by […]

Helen Golubeva 9 min read Amazon Seller Tools

We’ve been rolling out a ton of new features to Seller Labs Pro that it can be hard to keep track. No matter the size of your business, these features are instrumental in helping you be successful and grow your business on Amazon. Here are six must-use features.

Caroline Powell 5 min read Amazon Seller Tools

This blog post was originally contributed by Rachel Go, a Marketing Director at MyFBAPrep. Online shopping behavior has evolved dramatically this year, with 68% of consumers having elevated expectations from online sellers on marketplaces and D2C websites alike. Amazon has pampered its shoppers with low prices, vast product selections, and fast shipping so that 63% […]

Nastya Zhavoronkova 6 min read eCommerce

Product performance is much more than just units sold and sales revenue. Use these three Amazon business metrics to better understand your product performance so you can be confident that your catalog is full of products that don’t just sell but genuinely deliver ROI worthy of your efforts.

Maria Navolykina 1 min read Amazon Seller Tools

This blog post was originally contributed by Jennifer Dunn, Head of Content at Book Outdoors. Our brains are built to prioritize visuals. In fact, we humans process visuals up to 60,000 times faster than we process text. That’s why we instinctively know to stop or flee when we’re walking in the woods and encounter a […]

Maria Navolykina 4 min read Amazon Seller Tools

Did you enjoy our big reveal? I hope you read Katie’s blog when we announced the new dashboard. We’ve been working hard to give you better information and insights into your Amazon business and we’re not stopping there. There’s much more to come! But since we released the dashboard, we’ve been hearing great feedback from you. […]

Lauren Ward 3 min read Amazon Seller Tools