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Amazon Policies

Amazon Coupon Fee Changes 2025: How to Stay Profitable and Ahead

🕒New for 2025 – Amazon’s coupon fee changes are already impacting margins. Here’s how to stay ahead. If you’re using Coupons or Deals to drive traffic on Amazon, the way you’re charged is about to change—big time. Starting June 2, 2025, Amazon will introduce a brand-new, performance-based coupon fee structure. While this update gives savvy […]

Amazon Brand Registry in 2025: Why It’s Essential for Protecting & Growing Your Business

If you’re an Amazon seller looking to establish and protect your brand, Amazon Brand Registry is a game-changer. With increasing counterfeit risks, unauthorized resellers, and evolving e-commerce regulations, Brand Registry gives you the tools to secure your listings, improve product visibility, and increase sales. In this guide, we’ll explore everything you need to know about […]

Amazon Buyer-Seller Messaging Suspension: How to Address & Prevent It

Communication with customers is crucial for maintaining good relationships, handling order issues, and ensuring a positive buying experience. But what happens when Amazon suspends your ability to send buyer-seller messages? If you’ve received a notification that your messaging privileges have been restricted, don’t panic. This guide will help you understand why it happened, what you […]

Buy Now, Return in January? How the 2022 Amazon Holiday Return Policy Impacts Sellers

With Christmas right around the corner, merchants are already holding their major holiday sales. But on top of traffic and sales spikes comes a deluge of product returns taking a huge bite out of eCommerce profits (including rising logistics costs!). And with the extended Holiday returns window that favors buyers, Amazon sellers expect to see even more items sent back. Here’s what we know about the 2022 Amazon return policy, how it impacts sellers, and what merchants can do to mitigate their holiday returns headaches.

Dealing with a Sale Reversal: Top 7 Practices to Prevent Chargebacks on Your Amazon Store

For Amazon sellers, each customer-disputed transaction is a nasty surprise resulting in a purchase reversal, a refund-related profit loss, and a costly chargeback fee. To protect their earnings and seller account health, Amazon business owners need a proactive chargeback prevention strategy. That’s why we put together seven crucial chargeback protection practices on one page.

Amazon Transparency Program: Another Weapon in the Fight Against Counterfeits

With a slew of ever-emerging black-hat selling schemes, Amazon brand owners should take meaningful steps to eradicate counterfeit products. This is where the Amazon Transparency program plays the leading part. In this article, we cover what the Amazon Transparency Program is, drilling into its eligibility requirements, highlighting the benefits, and touching upon its new Customer Engagement feature launched for the Amazon Transparency app.          

Own Your Intellectual Property to Resist Amazon Trademark Infringement by Rich Goldstein

Did you know that the butterfly species’ spicebush swallowtail turns green and develops eye spots so that it resembles the head of a smooth green snake? While animals use mimicration in wildlife, entrepreneurs apply imitation skills in many aspects of eCommerce. Using competitors' keywords to optimize product listings or borrowing another marketing strategy is a common practice for any Amazon seller.

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Ready for Amazon Prime Day 2022?

Grab our Prime Day Preparedness Checklist to make sure you are. Plus, get a bonus Promotions Cheatsheet!

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Breaking Breaking

Effective Jan 17, Amazon announced their first FEE increases for 2023 and it is basically everything. Full details here. All exact % changes are noted as well.

In-depth video and blog post to follow. Subscribe to fee change updates here.

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