Optimizing your product listings is one of the most effective ways to improve visibility and sales on Amazon. With millions of products competing for attention, sellers need to use strategic keyword placement, compelling copy, and high-quality images to stand out. In this guide, we’ll cover key strategies to optimize your Amazon listings to maximize rankings, […]
When it comes to making informed strategic decisions, having access to accurate data is a huge deal. Knowing how to interpret and implement these valuable assets is even more important. With that in mind, Amazon has made several updates to its Brand Analytics feature. Let's take a deep dive into the main metrics of the Amazon Brand Analytics Dashboard.
We’re right in the thick of it, the fourth quarter of the year and one of the busiest shopping seasons ever. With so many shoppers on the platform, that should also translate to a huge boost in sales for you as a seller. However, you must have the right strategy for your products to see that success. Let’s take a look at the key metrics you may want to keep an eye on this year to keep track of for the next one.
AMZ Teardown: Product Listings that Beat the Competition originally aired live on Wednesday, May 19. Information shared was up to date as of that date. Selling on Amazon is a constant stream of competition. You’re competing with other sellers, competing for the buyer’s attention, competing for ad space… How do you ensure that you stand […]
Amazon product research is the easiest way to find the right products to sell on Amazon. Whether you’re thinking about selling on Amazon FBA or you’re looking for potential products to expand your catalog, you need an Amazon product research tool. Why? Here are the two biggest reasons: You can’t sell a product for more […]
Finding Amazon keywords successfully and advantageously means having a handle on the search terms that buyers use to find products. Where can you find and mine these Amazon keyword gems? Here are 9 spots to help you find Amazon keywords that go beyond basics and can deliver sales differentiators.
You must keep searching, analyzing, and optimizing your keywords to stay competitive. But a common question from Seller Labs Pro users who use the Scope tool is: How do I begin my Amazon keyword research for my product in the first place? The truth is that there are loads of ways to find good Amazon […]
When you’re launching a new product, it’s easy to get caught up in the excitement of just getting it out the door and into the hands of customers. But once that product is out there, your mindset should shift from “Should I sell this product?” to “Should I continue to sell this product?” Measuring Amazon […]
As sellers strive to drive traffic that converts to Amazon product listings, they sometimes fail to consider that not everyone that lands on a listing buys. Are you optimizing for Amazon organic keywords that actually convert? In Jennifer’s blog post on Quantify this month, she revealed some of the insights you can glean from Quantify […]
“Comparison is the thief of joy.” This statement, credited to numerous people, including the late president Theodore Roosevelt, was uttered decades ago. And for the most part, I agree with it. The exception: selling on Amazon. There is joy in winning, and just comparing your own performances on Amazon doesn’t paint a clear picture of […]
Effective Jan 17, Amazon announced their first FEE increases for 2023 and it is basically everything. Full details here. All exact % changes are noted as well.
In-depth video and blog post to follow. Subscribe to fee change updates here.