We get a lot of questions about what Amazon Super URLs are and if they are a manipulation of Amazon’s system. In this blog post, we decided to address all these questions and explain to you why this black-hat tactic should be avoided at all costs. This short URL then redirects the user to a […]
This blog post was originally contributed by Liran Hirschkorn, CEO and Founder at Incrementum Digital. Ironically, the hardest part of private label operations was once the easiest part. I’m talking about earning positive reviews on Amazon, of course. Prior to March 2021, scoring reviews for the new sellers was possible through the Amazon Early Reviewer […]
Retail arbitrage has been a successful Amazon business strategy for years. It’s not uncommon to hear about someone earning a ridiculous return on investment in a short amount of time doing it. But retail arbitrage is facing more challenges than ever, like increased competition, inability to scale, and increased pressure from Amazon to prove supply […]
Getting started with Seller Labs PRO can be intimidating. Most sellers we speak with focus on one of the main features, leaving the others to become less important to their businesses. Keep in mind that the whole is greater than the sum of its parts. In this case, Seller Labs PRO is so much more than […]
Chances are you’ve heard the phrase Amazon ACoS. Other Amazon sellers have told you that you should have a target ACoS – but how do you know if your target is good or bad? And why isn’t the “o” capitalized?! ACoS stands for “Advertising Cost of Sale” and it is one of the most important […]
This blog post was originally contributed by Ashlin Hadden, the owner of Ashlin Hadden Insurance Agency. Are Amazon third party sellers safe without product liability insurance? The short answer: No. Many people with a professional selling plan are either unaware they need coverage, or they’ve opted to take their chances without it. But, per Amazon’s […]
You may have heard of Subscribe and Save, one of Amazon’s special discount programs for FBA sellers. There’s also FBA Small and Light and Frustration Free Packaging, which are great options for sellers in categories with small products, such as Electronics or Personal Care. These programs incentivize moving inventory out of Amazon’s warehouses quickly and […]
This blog post was originally contributed by Robyn Johnson, CEO at Marketing Blueprint. You can barely attend a digital marketing conference without hearing about voice search optimization. While Amazon voice search is still in early adoption phases, we are seeing an increase in smart devices that use voice assistants. Voice search and Amazon are tightly connected […]
As Amazon expands its offerings each year, sponsored product campaigns become more and more complex. You may have already considered Amazon PPC software, but didn’t know where to start. Amazon sellers want to stand out in a crowded market, and PPC campaigns are the fastest way to do it. If you want to win on Amazon […]
On January 14, 2021, Amazon released a new report for advertisers! You can now access the Sponsored Products Impression Share Report to help you make sense of where it is best to spend your advertising dollars. Now, there was a Sponsored Brand Impression Share Report released a few months ago. Sponsored Brands are only available […]
Start Your Day (& Your Year) with Seller Labs originally aired live on Wednesday, January 13, 2021. It’s time to change the way you do business. That sounds crazy, right? You’ve spent months or maybe even years developing the process you have in play right now. However, when was the last time you evaluated it […]
Amazon product launches require Amazon sellers to be retail ready before getting initial sales. If you aren’t 100% retail ready, you’ll never show up on the first page of search results. In order to create the conditions for a successful product launch strategy, use these pro-tips and checklist items to cover all your bases. If […]
Here’s to wrapping up another year. In 2020, the eCommerce industry progressed leaps and bounds ahead of where it was “supposed” to be. With the world “shutting down” and driving massive numbers of consumers to online shopping, brands all over the world had to adapt. Some were successful while others struggled. Those struggles weren’t just […]
This blog post was originally contributed by Rachel Go, a Marketing Director at MyFBAPrep. Online shopping behavior has evolved dramatically this year, with 68% of consumers having elevated expectations from online sellers on marketplaces and D2C websites alike. Amazon has pampered its shoppers with low prices, vast product selections, and fast shipping so that 63% […]
This post was contributed by the team at PingPong Global Solutions. This article covers all the details you’ll need to know for selling internationally: International Banking Credentials Why you need them, and how to get them Foreign Exchange Expectations Paying Local Taxes in Foreign Markets Out-of-the-box Tips for Additional International Success When it comes to […]
How To Win This Cyber 5 originally aired live on Wednesday, November 18, 2020. Information provided was up-to-date as of that date. Over the years, we’ve encountered many a seller who is unprepared or unsure of how to prepare for Amazon’s large sales holidays like Prime Day or Cyber 5. This year is no different, […]
The 2020 Prime Day was an event like no other (like the year as a whole). After months of “will it or won’t it?” Amazon quickly announced the impending Prime Day at the beginning of October, giving sellers mere weeks to prepare for this tentpole sales event. Those that hadn’t submitted a request for a […]
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