Seller LabsBlog

It’s a perfect place to discover tips on how to launch your online business and sell online virtually everything. From time to time, you’ll get updates on the shopping cart we develop with so much love.

Every eCommerce entrepreneur wants to know how to get reviews on Amazon. And rightfully so, reviews not only fuel rankings in Amazon’s search results, they are a difference-maker when it comes to whether or not a customer buys your product. However, getting Amazon reviews is the tip of the iceberg when it comes to the often-misunderstood buyer-seller communication on Amazon. Get the full story (and more seller feedback and product reviews while respecting Amazon's rules).

While online shopping, we’ve all had the experience of trying to get into a package that Houdini himself would struggle to open. It’s amazing how anger-inducing it is to see the product you paid for being held hostage by unforgiving plastic and wires. Amazon offers a solution for sellers and shoppers alike with Frustration Free […]

In eCommerce, we’ve been considering Amazon’s holiday season for months now. Planning inventory, strategizing sales and discounts, staffing…the list goes on. While there’s a lot that you need to do far in advance, you can prepare for the 2021 holiday season with this simple checklist. Everything here is still attainable, regardless of the fact that […]

This day and age, anyone can sell something on the internet. There are inexpensive courses that will teach you how to “flip” clearance items, or how to create your own product. It seems as though everyone and their brother (or sister) has an eCommerce store. However, how many of them have an actual eCommerce brand? […]

We know first-hand that selling on Amazon is difficult, which is why it’s imperative to simplify the complex aspects of Amazon inventory management.  We are living in an omnichannel world. Sellers have to spread their energy across different channels and marketplaces at a time. Managing orders, shipments, inventory, on Amazon, Walmart, Facebook… If you fail […]

While brands can be successful on Amazon or other eCommerce channels, you will need a Facebook Ads Guide to truly grow your business. Our advertising experts, Bret Darby and Zack Van Nus, walk you through Facebook Advertising in this webinar. Why does it matter? Facebook Advertising is the second most popular advertising platform, behind Google. […]

We all know the saying, “Imitation is the sincerest form of flattery.” You see it all the time in business: Amazon notices that All Birds sneakers are taking off, so they create a similar product for less money. You may have even gotten the idea to start your business from looking at an aspirational competitor.  […]

Jerry Kozak, owner of the Ann Arbor T-Shirt Company realized that with $1 million in projected Amazon Ad spend, it was time to reassess strategy. Learn how The Ann Arbor T-shirt Company experienced Amazon advertising growth and increased profitability by partnering with Seller Labs Managed Services.

Selling online, regardless of the marketplace in which you operate, is one of the toughest businesses there is. Highly-qualified people with quality products and services all compete for the same shoppers, which makes conducting frequent competitive analyses an integral part of your strategic plan.  How can you stand out from the crowd? How can you […]

In 2019, the Prime Day sale sold more items than Black Friday and Cyber Monday combined. What is in store for Prime Day 2021?
The challenge that we as Amazon sellers face (rather, one of the many challenges that we face) is that our world is filled with noise, which makes it hard to discern who’s saying what and what’s worth listening to. This noise comes from the many Internet marketers, software companies, advertisers, and self-proclaimed gurus who are always telling us what we should do, why we should do it, and how working with them will make us a more successful seller. But what about the people who hustle hard and still fail? We never hear them sharing their stories, they come and
The Amazon Marketplace reigns supreme when it comes to sales. But strategic brands take chances off Amazon, especially when it comes to identifying and reaching target audiences who can really drive your brand forward. If you’re not promoting your Amazon products through influencer marketing, you’re going to lose out to your competitors who are. Check out our infographic to learn more about the rise of multiple marketplaces and how influencer marketing is driving sales.
The Amazon Buy Box is special real estate given to an offer on an ASIN’s product page. The Buy Box solves the “too many options” problem by separating the featured offer from the other offers so that the buyer sees what Amazon deems the best deal (not always the cheapest). The Buy Box is an effective solution. It stands out and the offer featured there accounts for over 90% of purchases on Amazon. Needless to say, for Amazon sellers, having their offer featured in the Buy Box is enormously important.

The FBA New Selection Program offers “free sponsored ads, promotional clicks, shipping, storage, removals, and returns on eligible, new products for a limited time”. On April 1, 2021, Amazon rolled out this new feature, seemingly to help new sellers and new products in their FBA warehouses.  There are a few high-level requirements in order to […]

AMZ Teardown: Product Listings that Beat the Competition originally aired live on Wednesday, May 19. Information shared was up to date as of that date. Selling on Amazon is a constant stream of competition. You’re competing with other sellers, competing for the buyer’s attention, competing for ad space… How do you ensure that you stand […]

Amazon product research is the easiest way to find the right products to sell on Amazon. Whether you’re thinking about selling on Amazon FBA or you’re looking for potential products to expand your catalog, you need an Amazon product research tool.  Why? Here are the two biggest reasons: You can’t sell a product for more […]

This blog post was originally contributed by Leah Diviney, a Copywriter at Biteable. Is adding videos on Amazon listings actually worth the effort? After all, high-quality pictures give buyers a good deal of information about a product. Unfortunately, they’re not enough anymore.  Amazon A+ Content (formerly known as Enhanced Brand Content), helps your listing stand […]

Since 2005, Amazon has been delivering products to its customers by way of its own package delivery service appropriately named: Amazon Logistics.  The service began as a pilot program more than 10 years ago in San Francisco, Los Angeles, and New York City, but has expanded to nearly every major city in the US. Now […]

Sending Amazon Buyer-Seller Messages creates a positive customer experience – and don’t forget – the customer experience is Amazon’s top priority. However, after purchase, the only way you can reach shoppers on Amazon is with Buyer-Seller Messaging. The Buyer-Seller Messaging Service lets you communicate with buyers via the buyer-seller messages page. If you have the […]

This blog post was originally contributed by Sarah Snyder-Castañeda, a Digital Marketing Consultant. Back in October 2019, Amazon released a tool for sellers called Amazon Posts. If you haven’t explored it yet, now is a great time. Ever since it showed up as a beta service last year, nobody is quite sure what to make […]

Amazon PPC or Sponsored Advertising is essential. Learn everything you need to know in 2020 with this comprehensive guide.

Merch by Amazon is probably the easiest and most risk-averse way to make money with Amazon. Seriously. Amazon has made print-on-demand T-shirts easier and cheaper than ever. In this post, you’ll discover how you can reach millions of customers all over the globe with no upfront costs selling your designs as Amazon products. Merch by […]

Several years ago, Amazon FBA businesses were the quick shortcut to being a millionaire and moving to the Bahamas. Everyone and their mother had an online business — starting an Amazon business was a profitable means of easy income! In 2021, that just isn’t true. Now the market is oversaturated with private brands or scam […]

Understanding the nuances of Amazon seller feedback vs. Amazon product reviews will help you set realistic (and ambitious) goals, meet them, and build a trustworthy reputation on Amazon — all while boosting sales, rising in rank, and inspiring customer loyalty. The best way to build a trustworthy reputation and grow your business on Amazon is by accruing seller feedback and product reviews in both quantity and quality. These two metrics are used by both shoppers and Amazon to compare 1) the quality of similar products, and 2) the service of merchants offering similar goods. Seller feedback and product reviews serve