Maria Navolykina

Read blogs from Maria Navolykina

Own Your Intellectual Property to Resist Amazon Trademark Infringement by Rich Goldstein

Did you know that the butterfly species’ spicebush swallowtail turns green and develops eye spots so that it resembles the head of a smooth green snake? While animals use mimicration in wildlife, entrepreneurs apply imitation...

Why Working with an Online Influencer is Vital for Your Brand? (Paul Baron knows why!)

Do you remember Alice in the world behind the looking-glass, trying to believe as many as six impossible things before breakfast? Much like Lewis Carroll's character, your targeted audience is reluctant to believe in flowery...

How to Build a Thriving Online Community Around Your Brand and Why is it Pivotal?

What is the first thing you visualize upon hearing the "Just do it" slogan, skillfully coined by the American advertising guru Dan Wieden? Such brand behemoths like Nike and Puma clambered their way to a...

The Amazon Buy Box: How to Win It

The Amazon Buy Box is special real estate given to an offer on an ASIN’s product page. The Buy Box solves the “too many options” problem by separating the featured offer from the other offers...

A Catch-All Guide to Amazon Posts: Is It Right For Your Brand?

This blog post was originally contributed by Sarah Snyder-Castañeda, a Digital Marketing Consultant. Back in October 2019, Amazon released a tool for sellers called Amazon Posts. If you haven’t explored it yet, now is a...

Is Retail Arbitrage on Amazon Dead?

Retail arbitrage has been a successful Amazon business strategy for years. It’s not uncommon to hear about someone earning a ridiculous return on investment in a short amount of time doing it. But retail arbitrage...

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Most Popular Blogs

Best AI Product Research Tools for Amazon Sellers (2026 Guide)

🤖 In 2026, Amazon product research is moving faster than ever—and sellers who rely on manual guessing are getting left behind. The good news? Today’s AI product research tools for Amazon sellers make it easier...

Amazon Rufus: How We’re Preparing Brands for the Shift to AI Search

Over the past few years, ecommerce has been undergoing a revolutionary change in the way shoppers discover, evaluate, and buy their products online.  Amazon Rufus, the ecommerce giant’s own generative shopping assistant, is one of...

How to Find Wholesale Suppliers for Amazon FBA in 2026: Step-by-Step Guide

📦 Identifying appropriate wholesale suppliers for your Amazon FBA business is a critical factor for success in 2026. As competition heightens and Amazon’s policies become increasingly stringent, sourcing products that are both profitable and compliant...

Amazon Brand Registry Requirements (2026): Eligibility, Application Steps & New Updates

🛡️ Navigating the Amazon Brand Registry in 2026 revolves around a few key essentials: possessing (or applying for) a trademark and being the brand owner. Recent adjustments mean Amazon has elevated documentation requirements, linking a...

Amazon Project Starfish: How AI Is Rewriting Listings (And How Sellers Stay in Control)

🤖 Your Listing Changed Overnight. Amazon Didn’t Ask. You wake up. Check your dashboard. Something’s off. Your title is different. The bullets you spent weeks testing? Rewritten. Your product images? Replaced with AI-generated versions. No...

How to Create Amazon Product Videos That Actually Convert in 2026

🎥 Quick Guide: The 3-Step Amazon Video Formula Amazon product videos that perform well typically: This simple structure helps improve engagement, supports conversion, and creates a better shopping experience. The Hand You’re Fighting With Tied...